Book Description
Imagine it: prospects
actually asking
you to email your marketing information to them. At a time
when people are reluctant to give out their email addresses
and skeptical of most email, it’s harder than ever for
legitimate marketers to separate their emails from spam.
Book Info
This book and its helpful
glossary offers a solid introduction for email newsletter
novices and a helpful re-introduction to the process for
businesses that have tried email newsletter campaigns and
ended up with less-than-stellar results.
you to email your marketing information to them. At a time
when people are reluctant to give out their email addresses
and skeptical of most email, it’s harder than ever for
legitimate marketers to separate their emails from spam.